Use Positioning Strategy To Demolish Competition
September 25th, 2009
Find a product attribute which captures the customer’s imagination. Look at the problem with fresh eyes and fresh data. Find a new attribute customers …
September 25th, 2009
Find a product attribute which captures the customer’s imagination. Look at the problem with fresh eyes and fresh data. Find a new attribute customers …
September 25th, 2009
Economists come under pressure from investors when their forecasts miss the mark. And justifiably so. Aust analysts CommSec have looked at the performance of …
September 25th, 2009
Over time, Apple has built a seasoned management team optimised to support bold new product initiatives (and recover from the occasional flop). Here are …
September 25th, 2009
In a piece of huge positive news, Treasury says the recession may be over and unemployment is not likely to reach previously expected heights. …
September 18th, 2009
Foreign-exchange traders are betting Reserve Bank Governor Alan Bollard will abandon his promise to keep interest rates at a record low. Bollard has hit …
September 18th, 2009
Oil production is becoming a fourth pillar of the NZ economy, behind dairy, meat and tourism. Latest figures show in 2008 oil export earnings …
September 18th, 2009
What Gerry Brownlee proposes as far as mining on conservation land goes can be summed up in three sentences: “We are going to be …
September 11th, 2009
Commerce Minister Simon Power is hinting the Govt is likely to move supervision of market trading away from the NZX. Power points to a …
September 11th, 2009
A new business confidence survey shows the engine room of NZ business, the SMEs are starting to come out of recession, but they’re upset …
September 11th, 2009
Regional transport committees for most of the upper North Island – including Auckland – oppose allowing heavier trucks on main roads despite Govt and …
September 8th, 2009
The Govt has ignited a new storm with hints it will push forward NZ’s game of catch up with Aust in the economic stakes …
September 4th, 2009
Figures from Britain show the value of having older workers. They show over-sixties employed by McDonald’s are making the fast food chain more profitable …
September 4th, 2009
Dennis Laundy business advisory director at Adelaide firm William Buck says businesses need to be ready to ramp up production when the economic recovery …
September 4th, 2009
Cadbury is to get rid of palm oil from its chocolates after a public outcry. The firm started using the oil recently as part …
September 1st, 2009
Most societies are ageing rapidly and simultaneously facing a dramatic decline in the number of births. What are some of the main implications of …