Simplicity: The Next Big Thing
March 2nd, 2009
An emphasis on focus, speed, streamlining processes, and finding common platforms has characterised the best companies for years. But simplification is not the norm, and this is a problem. Companies sow the seeds of their own decline in adding too many things - product variations, business units, independent subsidiaries - without integrating them. They create complexity, which makes costs increase faster than the potential gains from the new parts. As companies cut the clutter and simplify their structures, some will also find business opportunities. When everyone else suffers from over-complexity, there is a market for products and services which simplify life.
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